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Social Media Manager
Job Type: Full-time, Non-Exempt Hourly Employee Hire
Rate of Pay: $70,000 per year
Supervisor: Director of Digital Marketing
Benefits: Health Insurance, Vacation, Paid Holidays, Sick Leave & Access to 401 (k) plan
Location: Hybrid // Remote + HH Office in Santa Monica, CA
Main Area of Focus:
Strategic Content Calendar Planning
Social Copywriting
Client Communication
Timeline Management
Research & Data Analysis
Hart & Highland is a socially-focused marketing strategy and creative studio based in Los Angeles. We are looking for somebody who LOVES social media, cares about providing a high level of service, and wants to be part of something super rad. :) We want you to love what you do, contribute to keeping Hart & Highland ahead of the curve, and continually strive to do things better.
This role is a primarily remote, full-time employment role with in-person co-working sessions in Santa Monica, CA. We are looking for a candidate who will thrive in a start-up environment and wants to grow within a modern marketing and creative studio. AKA, grit, and tenacity go a long way. We offer medical health insurance benefits, bonus opportunities, sick leave, and vacation time - and awesome teammates ;)
Position Summary:
The Social Media Manager is responsible for executing social media accounts for our rad clients. This role works collaboratively with other team members within the marketing and creative departments to create efficiencies and the most effective outcome for clients and Hart & Highland as a company. The ideal candidate will have a strong passion for all forms of social media and look forward to working within a fast-paced team environment with multiple consumer brands. You should be up-to-date with the latest social media platforms, trends, applications, and content creation tools. You should have the ability to learn new social media platforms as needed for clients. You should have excellent communication skills, extremely high attention to detail, as well as ongoing determination to meet and overcome challenges. You should be ready to take initiative, keep projects organized, meet deadlines, and work collaboratively with coworkers and clients.
Must have at least 2 years of experience managing Instagram and TikTok accounts for consumer brands.
Responsibilities:
Support the development and own the implementation of social media strategies aligned with goals and objectives
Oversee and manage all social media timelines for assigned brand accounts
Plan engaging and original content calendars for various social media channels
Strategically develop social captions to convey the brand voice, tone, and personality of assigned social media accounts
Collaborate with internal teams, such as content creators, designers, and social media coordinators, to ensure a cohesive and effective social media presence
Monitor, analyze, and report on social media performance metrics, providing insights and recommendations for optimization
Collaborate with social media coordinator to engage with clients' target audiences, responding to comments, messages, and inquiries in a timely manner
Stay up-to-date with the latest social media trends, platforms, social commerce, and best practices, and adapt strategies accordingly
Conduct ongoing competitor analysis and provide insights to help clients stay ahead of the curve
Collaborate and support with paid social media planning, execution, and analysis
Lead assigned account client meetings, presenting insights, and progress reports
Skills:
LOVES social media - truly, you gotta LOVE it
Desire to be a part of a fast-paced start-up with a growing team
Must have EXCELLENT project management skills with high attention to detail
Approaches challenges with creative solutions, strategic recommendations, and a positive attitude
Self-motivated with a strong work ethic
Resourceful team player
Ability to effectively present information in one-on-one and in a group format
Continually brings new ideas to the team for consideration
Ability to work well in a team environment and handle tight deadlines
Education, Experience, and Requirements:
Must have one of the following: a Bachelor's degree (B.A.) from a four-year college or university, or one to two years of related experience and/or training, or an equivalent combination of education and experience
Must have at least two years of experience providing social media coordination for a brand/business
Must have at least 2 years of experience managing an Instagram account for a consumer brand(s)
Must have at least 1 year of experience managing a business TikTok account
Must have experience managing social media on Facebook, X, Pinterest and YouTube
Must have excellent skills in social media caption copywriting
Must have experience with social media community management and engagement
Proficiency in social media management tools, such as Hootsuite, Sprout Social, HeyOrca, or others
Experience with social media advertising platforms, such as Facebook Ads Manager and LinkedIn Campaign Manager is a plus
Experience in an agency setting is a plus
Experience with CPG food/bev and wellness/beauty brands is a plus
Experience creating social video content is a plus
Experience with project management software is a plus (Asana, Slack, Dropbox, etc.)
Other Requirements:
All applicants must read, write, and speak the following languages: English
Ability to commute to Santa Monica, CA, a minimum of once per week
If you are a passionate and driven social media professional looking to make an impact in a fast-paced agency setting, we'd love to hear from you.
Please submit your resume, cover letter, and any portfolio examples showcasing your social media work to apply to: hello@hartandhighland.com.